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CONTESTS & CAMPAIGNS
CONTEST
Launch Contest | CORE DE FORCE
Contest to drive engagement and sales for new fitness program CORE DE FORCE.
For the month of launch, a winner was chosen every day for 30 days. Participants had to upload a photo or video of their CORE DE FORCE workout, generating a backlog of user generated content we could continue to use to promote the brand.
CAMPAIGN
Birthday Celebration | CIZE
Cross-platform campaign promoting the 1-year anniversary of the program launch.
Included Comment to Win, Caption This, and Twitter Party prompting participants to engage with the brand and share their personal successes while using the CIZE program. I also collaborated with the content marketing team to create a CIZE Birthday Healthy Cupcake recipe.
SWEEP-STAKES
#HardCorpsMission | 22 Hard Corps
Post-launch sweepstakes to drive engagement and buzz for the program.
To see more or discuss possible work let's talk >>
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